Model the Way
The old adages “practice what you preach,” “put your money where your mouth is,” “walk the talk” – all boil down to one common denominator. Regardless of culture and geography the top four qualities that effective leaders have are: honest, forward-looking, competent and inspiring. Taken as individual traits each has a distinct role, but collectively these qualities represent that key quality every effective leader possesses: credibility. Never forget that titles may be granted but leadership must be earned. Your most precious personal asset is your own credibility and you need to stay vigilant to honor and sustain that credibility to be an effective leader.
When Jim Kouzes and Barry Posner interviewed Elaine Fortier, then VP of HR at NewFocus, she was experiencing the turmoil of the dotcom bubble collapsing and the uncertainty of the industry and her




If you walked into Starbucks’ original store fifteen years ago you would enjoy the custom mix CD of the store manager who liked to listen to interesting music while he worked. Quickly customers wanted to know what they were listening to and how could they get a copy. In 1999 Starbucks purchased a little company called 

